The sports management industry is becoming increasingly sophisticated and complex. At the same time, the global sports industry is massive.
In the US alone, current estimates put the annual industry revenue figure at somewhere north of $400 billion - an industry with a track record (!) of expansion and one which has fully benefited from globalisation and developments in technology and media industries.
The aim of most programs is to train management professionals in the world of sports. Targeted at a wide audience including graduates who wish to pursue high-flying careers in sports management, professionals from other fields keen to enter the sports industry and professional athletes wishing to continue into management positions
Typical modules might include:
Sports licensing and legal issues
Management, marketing and operations of sports facilities
Career opportunities await in professional sports team, events and facilities management, parks and recreation, educational sports departments, sports equipment manufacturers and facilities and sports agencies.